CharLimits

Etsy Character Counter

Etsy search reads your title and tags first, and the title is capped at 140 characters. Tags are stricter still: 13 of them, 20 characters each, with no room to spare.

Use the counter below to check each field against the published limits before you submit a listing.

Last reviewed: September 7, 2026

Counted against the Etsy Listing title limit.

Counted as grapheme clusters
Listing title 0 / 140

140 characters remaining

Front-load the search phrase; only part shows in grid view.

  • 0Characters
  • 0No spaces
  • 0Words
  • 0Sentences
  • 0Lines
  • 0Bytes (UTF-8)
  • 0sRead time
  • 0sSpeak time
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        Etsy character limits

        Character limits for each Etsy field
        FieldLimitNotes
        Listing title 140 Front-load the search phrase; only part shows in grid view.
        Tag 20 Up to 13 tags per listing. Multi-word tags work best without spaces.
        Listing description 13,000 The first 160 characters carry the most search weight.
        Shop title 40 Shop titles can only be changed a limited number of times.

        Tips for writing Etsy copy

        • Spend characters on search phrases, not on brand flourish.
        • Tags are 20 characters each - drop spaces to fit multi-word phrases.
        • Repeat the key phrase in the title and one tag, not in all thirteen.
        • Put materials, size and care instructions in the first two lines.

        Etsy character limit FAQ

        How many characters can an Etsy listing title be?

        Etsy listing titles are limited to 140 characters. Only part of the title is visible in grid view, so put the most important search phrase at the beginning.

        How long can an Etsy tag be?

        Each Etsy tag may contain up to 20 characters and a listing can have up to 13 tags. Multi-word tags work best without spaces between the words.

        What is the Etsy description limit?

        Listing descriptions can be very long, but the first 160 characters matter most for search and for buyers who never expand the text.

        Can I change my Etsy shop title later?

        Shop titles are limited to 40 characters and Etsy restricts how often you can change them, so choose carefully.